Senior Manager, Destination Marketing Continental Europe - Türkiye

Job Number

Senior Manager, Destination Marketing Continental Europe - Türkiye (Job Number : EUR015O9)

Work Locations

Hilton - Regional Office - Hilton Istanbul Bosphorus Cumhuriyet Caddesi Harbiye Harbiye-Istanbul 34367

About Hilton

Hilton is one of the largest and fastest growing hospitality companies in the world, with over 8,800 properties with more than 1.3million rooms in 139 countries and territories. In the 105 years since our founding, we have defined the hospitality industry and established a portfolio of 24 world-class brands, with the emergence of the Tempo brand and including our flagship Hilton Hotels & Resorts brand, which is the most recognized hotel brand in the world. We have more than 200 million members in our award–winning customer loyalty program, Hilton Honors.

Position Statement

The Senior Manager will lead the strategic development and execution of data-driven, customer-centric marketing campaigns that deliver measurable commercial advantage for hotels and ownership groups across Türkiye. This role is pivotal in translating Hilton’s Marketing and eCommerce strategy into high-impact regional plans that drive performance, brand equity, and market share.

What will I be doing?

Key responsibilities include

• Strategic Ownership : Define and lead the marketing strategy for Türkiye, customer segments, and source markets, ensuring alignment with broader commercial goals and regional business priorities.
• Performance Leadership : Drive regional Marketing and eCommerce initiatives to deliver the revenue targets and grow market share, leveraging insights to optimise Digital Direct channel mix and campaign effectiveness.
• Market Influence : Cultivate strong in-market relationships to enhance the relevance and impact of marketing activities, acting as a trusted advisor to hotel teams and ownership groups.
• Insight-Driven Reporting : Oversee performance measurement and reporting, translating data into actionable insights and communicating results to stakeholders at hotel and corporate levels.
• Cross-Functional Collaboration : Lead effective partnerships with all marketing teams from hotel-level destination contacts to other teams within Marketing and Loyalty, ensuring a seamless integration of marketing efforts and alignment across functions.
• Digital Excellence : Own the market strategy and ensure best-in-class execution that drives transient demand and brand differentiation.

Position Summary

2. Stakeholder Engagement & Regional Enablement

What are we looking for?

Required Skills & Experience

To fulfill this role successfully, you must possess the following minimum qualifications and experience :

Preferred Requirements

What will it be like to work for Hilton?

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!

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