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Senior Brand Manager, Wellness

Senior Brand Manager, Wellness

HaleonTurkey, Istanbul
20 saat önce
İş tanımı

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

About the role

Key responsibilities

  • Identification of strategic direction, enduring growth opportunities & adjustment to the LOC specifics
  • Campaigns adaptation and creation to support growth priorities in markets
  • Innovation strategic lead, incl. pipeline, positioning, launch support, etc.
  • Media plans co-creation with media team to deliver on priorities
  • Day-to-day collaboration with LOCs on landing the strategy in the market

Qualifications and skills

Essential

  • 5+ years experience in brand management of FMCG or Consumer Pharma brands
  • Experience in working in multi-market environment
  • Proven skill in creative campaign development in partnership with the agency, starting with Big idea briefing all the way through to production and final assets delivery
  • Experience in planning and launching innovation, P&L development.
  • Strong understanding of brand strategy, long vs short term planning, brand growth pillars, JTBD, etc.
  • Great interpersonal skills, strong communicator
  • Stakeholder management skills
  • Resilient to pressure and quick thinking
  • Ready to make decisions, take accountability and follow through with actions
  • Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

    Diversity, Equity and Inclusion

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

    We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

    We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    Care to join us. Find out what life at Haleon is really like www.haleon.com / careers /

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

    Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity / expression, age, disability, genetic information, military service, covered / protected veteran status or any other federal, state or local protected class.

    Accommodation Requests

    If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.

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