Senior Director, Customer Solutions & Value Creation

Overview

As a key driver of international customer growth, this role is accountable for shaping and executing a cohesive customer strategy that maximizes long-term value creation across priority markets.

Responsibilities

• Strategic Customer Segmentation & Prioritization : Leverage a deep understanding of customer business models, commercial priorities, and financial levers to segment and prioritize key strategic accounts. Define customer archetypes and investment strategies accordingly.
• Joint Value Creation & Investment Strategy : Lead the development of customer-specific investment frameworks, guiding resource allocation and commercial trade-offs to unlock mutual growth. Facilitate strategic dialogue with internal and external stakeholders to drive commitment and alignment.
• Global Partnership Leadership : Develop and manage high-impact strategic partnerships with international retail and foodservice customers. Align joint business plans with global brand strategies and commercial objectives to deliver shared value.
• Annual Planning & Negotiation Leadership : Orchestrate annual commercial negotiations and planning processes across internal teams, bottling partners, and franchise units, ensuring aligned ambitions, consistent narratives, and value-driven outcomes.
• Regional Customer Stewardship : Serve as the principal commercial interface for key regional customers, ensuring strategic consistency, flawless execution, and best-in-class customer experience across geographies.
• C-Suite Engagement : Initiate and lead executive-level Top-to-Top engagements to align on multi-year priorities, resolve strategic challenges, and strengthen long-term partnership health.
• Insight-Led Execution Planning : Translate global strategies into actionable customer execution plans, grounded in data-driven insights, market dynamics, and shopper behavior. Drive differentiation and performance at the point of sale.
• Cross-Functional & System Alignment : Collaborate across marketing, revenue growth, commercial, and eCommerce teams—as well as bottling partners—to deliver integrated customer solutions and omnichannel excellence.
• White Space Expansion : Identify and capitalize on whitespace opportunities to expand customer footprint both horizontally (new categories, geographies) and vertically (increased penetration and innovation scaling).
• Customer Selling Stories & Playbooks : Craft compelling, insight-based customer narratives and commercial playbooks to support strategic initiatives, capability development, and local market activation.
• Performance Management : Monitor and manage customer performance across markets; proactively identify growth levers, mitigate risks, and drive accountability against commercial KPIs.
• Customer Advocacy & Innovation : Act as the internal champion for international customers, influencing innovation pipelines, service model enhancements, and continuous improvement initiatives that reinforce satisfaction and loyalty.
• Senior Stakeholder Engagement : Build and sustain strong senior relationships across customer organizations, system partners, and internal stakeholders to influence strategic direction and unlock new growth vectors.

Output KPIs

Experience

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