Senior Director, Execution & VTM Strategy

Description

Summary : Job Summary :

The role is responsible for leading the development of scalable execution & VTM processes, capabilities and tools - owning new processes on relative area.

Responsible from future back thinking and future capabilities to proactively lead & develop, which are usually impacting multiple functions & stakeholders.

Develops & improves Execution & VTM governance models, tools and systems – being responsible to decide when to build new capabilities internally or leverage external providers

Work That Matters The Most

• Responsible for leading Execution Excellence and VTM Strategy, landing those strategies via The Coca-Cola Company frontline commercial and bottlers teams​
• Execution Long Range Plan for the Operating Unit – lead Execution LRP process, identifying opportunities into critical commercial execution capabilities (PICOS, RED, CDE Mgmt., Digital RTM) and defining the roadmap to build in the next 3 Years
• Integrated annual business plans – support franchise organizations and bottling partners in effective integration of execution strategy and critical commercial capabilities into ABP
• Commercial capability development – in collaboration with Global C&CL, bottling partners and external vendors develop critical commercial executional capabilities to close existing gaps and build competitive advantage and continuous growth through improved execution.
• Commercial Execution Governance – improve the quality and coverage of our executional governance mechanism in collaboration with bottling partners and franchise organizations.
• Influence executive leadership on commercial strategy of key big bets (e.g. Execution : Outlet Segmentation, RED Coverage & methodologies, PICOS, ABCs of execution)
• Extensively and proactively analyzes problems and recommends new direction or advancements within commercial perspective, to drive additional growth for the organization
• Partner & pioneer in capability development with global C&CL, other OUs and bottling partners​, with connecting frequently with internal and external senior leaders

Output KPIs

1.OU Execution & VTM Strategy (1-3 years) + (3-5 years)

2.OU-wide Execution & VTM projects

3.Execution & VTM levers investment prioritization across country x channel x category

4.Execution & VTM plans and targets in Franchise level Developing executional capability & governance plans

Experience

Proven experience in senior roles of Consultancy, Commercial Strategy or Execution roles in FMCG companies.

Skills :